Artificial intelligence is also revolutionising the European pharmaceutical market. On this page you will find studies, AI software solutions, webinars and blog posts that highlight the unique synergies between AI and the pharmaceutical industry. From data-driven campaigns to precise market analyses - AI offers innovative solutions that optimise marketing strategies and create competitive advantages. Discover how cutting-edge technologies and deep market insights are working together to transform the pharma sector. These resources provide valuable insights into the opportunities and challenges that AI brings to pharma marketing and how companies can fully utilise this potential.
Studies
Case Study: How to use AI sensibly in the digital pharmaceutical sector (DE)
Smile AI Content Copilot
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AI for Digital Pharma Marketing & Sales Study 2024 (DE)
Influences of Chamechanger AI on the digital pharmaceutical industry
Our AI solutions for your pharma commerce success
The AI software solutions from Smile AI help successful OTC and Rx manufacturers along every step of the digital workflow. Get insights faster with Smile Analyze "Ana", create content with the Content Copilot "CoCo" and automate implementation in online pharmacies with the Shop Connector "Conny"
CoCo: Content Copilot
- SEO product texts:
HWG-compliant, conversion- and search engine-optimised product texts for e-pharmacies in just 2 clicks - Headlines:
Strong, meaningful headlines ensure better rankings - Amazon A+ content:
Maximum Amazon success through optimised content - Ad impulses:
Creative suggestions for your next campaign
Ana: Digital Shelf + Marketing Analytics
- Sales potential:
Identify lost sales with our data-based analysis in just 30 seconds - Keyword potentials:
Get specific keyword recommendations for your products - Category potentials:
Better positioning through category suggestions - Reviews:
Even closer to the customer thanks to sentiment analysis
Conny: Shop Connector
- Speed:
Create customised emails in 60 seconds using dynamic templates - Individuality:
Personalised approach to your own contact persons and language
You want more information about this topic?
Then contact Benjamin Heigl, Senior Business Development Manager directly:
Mail: benjamin.heigl@smileai.de
Mobile: +49 172 6987563
Are we already connected on LinkedIn?
or feel free to contact our team.
Webinars
WoD: Pharma Data & AI (DE)
AI Academy Webinar
WoD: Prompt good AI images (DE)
AI Academy Webinar
WoD: Prompt properly with ChatGPT (DE)
AI Academy Webinar
WoD: Change Management & AI (DE)
AI Academy Webinar
WoD: AI 4 Pharma Masterclass (DE)
The valuable impact of Gamechanger AI
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WoD: ChatGPT in Rx marketing (DE)
AI Academy Webinar
Blog posts
AI is revolutionising the pharmaceutical industry: a look into the future (DE)
Artificial intelligence is revolutionising the pharmaceutical industry - from historical developments to current innovations. The decisive role of AI in optimising research processes, increasing sales through e-prescriptions and improving the customer journey will be highlighted.
Artificial intelligence reaches the pharma market - the pharma co-pilot SmileGPT saves up to 90% of time (DE)
The future of pharmaceutical marketing has begun, and it is AI-driven. Smile AI launches SmileGPT, the first innovative pharma AI tool.
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Karl Lauterbach & Jeff Bezos - A fictitious conversation about the future of pharmacies in Germany (DE)
At first glance, you wouldn't think Jeff Bezos and Karl Lauterbach would be professionally involved in the same topics. So what would a conversation about the healthcare system, online pharmacies and mail order look like?
AI-driven content generation in the pharmaceutical industry: a revolution in line with the HWG (DE)
In today's fast-paced digital world, compelling content is more than just a buzzword. It is a key component of an effective marketing strategy.
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Workshop "AI in Rx pharma marketing" at Lake Starnberg
On 26 June 2024, the workshop "AI in Pharma Rx Marketing" took place at the picturesque Lake Starnberg. The event was a complete success. The Kaske Group experts provided valuable expertise in this area during the keynote speeches. In addition to presentations on the general advantages of AI in everyday working life, legal aspects were also discussed. In the practical part of the workshop, all participants were able to build their own AI solution with the support of our team.
You want more information about this topic?
Then contact Benjamin Heigl, Senior Business Development Manager directly:
Mail: benjamin.heigl@smileai.de
Mobile: +49 172 6987563
Are we already connected on LinkedIn?
or feel free to contact our team.
